MSI Services

At MSI, we provide both quantitative and qualitative research needs to both indigenous and foreign companies. Our quantitative study covers the following among others:

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Consumer Research

Consumer reasearch covers the following among others:

  • Usage, Habit and Attitude studies
  • Customers satisfaction study

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    Media Research

    National Audience Barometer (NAB) is one of the product portfolios of Market Surveys International Limited..


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    Metro-Bus

    Metro-bus is MSI quarterly omnibus survey with annual sample size of 20,000 (5,000 per quarter). It is a cost effective means of collecting data since cost of interviewing and analysis is burnt by the numerous subscribers.


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    Social Research

    Social research is the scientific study of society. It means the systematic investigation of behaviour, needs, attitudes, beliefs, trends, rules...