Consumer research is a part of market research in which inclination, motivation and purchase behavior of the targeted customers are identified. Consumer research helps businesses.
National Audience Barometer (NAB) is one of the product portfolios of Market Surveys International Limited. The purpose of the NAB is to develop a system of global media research tools...
Metro-bus is MSI quarterly omnibus survey with annual sample size of 20,000 (5,000 per quarter). It is a cost effective means of collecting data since cost of interviewing and analysis...
Social research is the scientific study of society. It means the systematic investigation of behaviour, needs, attitudes, beliefs, trends, rules, stratifications, opinions...
Marketing activation is the execution of the marketing mix as part of the marketing process. The activation phase typically comes after the planning phase during which managers...
Mystery Shopping is the practice of using trained shoppers to anonymously evaluate customer services, operations, employee integrity, merchandising, and product quality by sending...
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Researchers organize their research by formulating and defining a research problem. This helps them focus the research process so that they can draw conclusions reflecting the real world in the best possible way. Here at Market Surveys we take exemplary strides in putting your business where it's supposed to be, at the top..
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